B2B Digital Campaign Manager
Zugo
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Farmaceutico / Biotecnologie / Chimica
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Full-time temporaneo

Flexsis is part of the Interiman Group, one of the leading providers of personnel services in Switzerland. Thanks to our solid expertise and the competences within the Interiman Group, we offer tailor-made solutions in personnel consulting.
For our client Roche Diagnostics in Rotkreuz, we are looking for a motivated and reliable (m/f/d)
B2B Digital Campaign Manager 100%
Descrizione della missione
- Strategic Contribution & Planning: Contribute to the co-creation of Global B2B Digital Marketing Strategies, translating them into actionable and impactful digital marketing plans tailored to EMEA/LATAM market needs, particularly within the Near Patient Care Customer Area
- Campaign Roll-out & Execution Leadership: Lead the effective roll-out, adoption and accelerated execution of Global B2B Digital Marketing Campaigns across EMEA/LATAM affiliates, ensuring alignment with global strategy while enabling local relevance
- Expert Consulting & Standards: Provide consulting to global, regional, and affiliate marketing teams on designing, executing, and optimizing best-in-class B2B digital campaigns. Establish and harmonize B2B digital marketing best practices, high standards, and key operational processes
- Trend Monitoring & Evaluation: Actively monitor, evaluate, and share insights on the latest B2B digital marketing trends, competitive strategies, platform innovations, and emerging technologies relevant in EMEA/LATAM
- Experimentation & Advanced Tactics: Foster a culture of data-driven experimentation by partnering with pilot markets to test, learn, and scale advanced tactics (e.g., sophisticated segmentation, personalized omnichannel journeys, innovative B2B acquisition models, new marketing technologies, etc.)
- Cross-Functional Partnership: Build and maintain strong collaborative relationships with key stakeholders across the organization, including Global, Regional & Local Marketers & Senior Leaders
- Facilitating Collaboration: Enable effective cross-functional collaboration to connect key stakeholders, ensure alignment, and drive timely decision-making for campaign success
- Embracing Challenges & Learning: Proactively seek feedback and view challenges within diverse markets and complex projects as opportunities for continuous learning, adaptation, and improving digital marketing effectiveness
- Curiosity & Continuous Improvement: Maintain a strong sense of curiosity to constantly explore new digital possibilities, question the status quo
- Strong project management skills with the ability to manage multiple projects and campaigns simultaneously across different regions
Profilo richiesto
- Minimum Bachelor's degree in Marketing, Business Administration or a related field. Master's degree is an advantage
- 3+ years of experience in International Digital Marketing and/or Omnichannel Campaign Management
- Analytical & Systems Thinking
- Agile Project Management, Stakeholder Management & Communication Skills
- Curiosity and commitment to continuous learning and improvement
- Fluency in English (written and verbal)
- Strong organizational and agile project management skills
- Excellent communication skills in English
- MedTech or Healthcare Experience
- Digital Marketing Channel Experience in: Sprinklr, Marketo, Salesforce Marketing Cloud, Adobe Experience Manager, Social Media native Platforms (paid & organic)
- Experience in the Integration of AI along the Campaign Process & Digital Marketing Activities
Start date: 15.09.2025 - latest: 01.11.2025
Planned duration: unlimited
Home Office: 3 Days at the Office / 2 Days Home Office
Travel: 1x Month
Are you interested and would you like to seize this opportunity? Then we should definitely get to know each other! Simply click on "Apply now" and we look forward to receiving your complete application documents.
Il vostro contatto
- home FLEXSIS - BASEL LIFESCIENCE
- personMalu Olickal
- quick_reference_allRiferimento: INT-092561
- calendar_todayPubblicato il:
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